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Author Archives: Jessica Krakoski

Thoughts on books, publicity, and the media from our Cave Henricks staff.
Reader Recommendations: Picking Fiction Reads for Vacation

Reader Recommendations: Picking Fiction Reads for Vacation

San Francisco is a booklover’s dream, which is why I’m so excited to spend a few days there at the end of this month. Despite having sent countless authors to this literary mecca over the years on book tours, I’ve never actually been there myself. So I can’t wait to explore the literary haunts I’ve […]

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My Summer Reading Jams: Four Must-Have Home Design Books

With weather in the 90s here in Austin, my mind has officially turned to summer – and summer reading. I love a good, easy beach (or Barton Springs) read as much as the next person. But when I’m in the mood for something different, I turn to what might be an unexpected genre – home […]

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3 Keys to Growing Your Platform – and Sharing Your Mission

3 Keys to Growing Your Platform – and Sharing Your Mission

We don’t typically write about our own clients on this blog. But recently, one of our past clients landed such a huge media hit that I just simply had to share. Not just to celebrate his success – which is hard-won and incredibly well-deserved. But to share the important lessons for other authors trying to […]

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Why your book needs a curator

Why your book needs a curator

Recently, the New York Observer ran a wonderful profile of Amy Einhorn, publisher and VP of Amy Einhorn Books at Penguin. Einhorn is known for publishing bestselling fiction that deftly straddles the commercial/literary divide – most notably the 2009 blockbuster The Help. In the profile, The Observer’s Emily Witt depicts Ms. Einhorn as an expert […]

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Preview: January events at Book People

Preview: January events at Book People

Today, I’ve got author events on the mind. I’m in the midst of pitching local media for our awesome client Randy Fertel, who hits up Miami, Atlanta, and our very own Austin next month. Austin has been especially fun – even though we’re based here, I’ve never actually had an Austin client or bookstore event. […]

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What makes a great book event?

In today’s Wall Street Journal, Joanne Kaufman has a great piece about the evolving nature of book tour events.  Straight readings are out, and interactive (i.e. keep the audience awake) is in. Kaufman talked to event coordinators at a number of great indie bookstores – McNally Jackson (a personal fave of mine), Tattered Cover, RJ […]

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Cyber Monday Hits the Books

Cyber Monday Hits the Books

I don’t do Black Friday. This might come as a shock to anyone who knows me, because if bargain shopping were a sport, well…let’s just say I’m the Hawks in The Mighty Ducks. Before they get schooled by Emilio’s scrappy kids from District 5, of course. I prefer TJ Maxx to Bloomingdale’s any day of […]

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Favorite Reads: 10/10 – 10/14

It’s Friday – the day I wrap up media reports, check in with my fantastic authors, and treat myself to breakfast tacos (Austin’s equivalent of the all-holy bagel).  As this weekend warrior heads for the door, here’s a round-up of my favorite publishing stories from the five days. Alec Baldwin on the mic! That’s right, […]

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Preview: Texas Book Festival 2011

Preview: Texas Book Festival 2011

Fall is in full swing here in Austin – temps have plunged to a breezy 90 degrees, the Longhorns are headed to the Red River Rivalry this weekend, and it’s festival time.  And as much as I love the Austin Film Festival and food trailer madness, when the weekend of October 22 rolls around, you’ll […]

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Five Quick Questions with Publishing's Top Leaders: Clay Smith, Texas Book Festival

Five Quick Questions with Publishing’s Top Leaders: Clay Smith, Texas Book Festival

Here in Austin, we’re gearing up for one of our favorite events of the year – the Texas Book Festival (October 22 and 23).  I caught up with the festival’s Literary Director, Clay Smith, for his thoughts on this year’s line-up and the role of the festival in the literary community.   Q: You will […]

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