Leading So People Will Follow
Erika Andersen
Jossey-Bass, October 2012

Leading So People Will Follow explores the six leadership characteristics that inspire followers to fully support their leaders. Using Erika Andersen’s proven framework, new leaders and veterans alike have increased their capacity for leading in a way that creates loyalty, commitment and results. Step by step, Andersen lays out six key attributes (far-sightedness, passion, courage, wisdom, generosity, and trustworthiness) and gives leaders the tools for developing them. This innovative book offers a practical guide for building the skills to become a truly followable leader.

  • Filled with examples from forward-thinking organizations such as Apple, NBC Universal, Union Square Hospitality Group, and MTV Networks
  • Maps out the six attributes of leadership
  • Includes a free online Followable Leader assessment
  • Author Erika Andersen is one of Forbes most popular bloggers and coaches some of the most successful leaders in America

Using self-assessments, real-world examples, and concrete tools, Leading So People Will Follow helps build timeless core skills that work for leaders in any field.

 

About the Author

Since 1980, Erika Andersen has developed a reputation for creating approaches to learning and business-building that are uniquely tailored to her clients’ challenges, goals, and culture. She and her colleagues at Proteus International, inc. offer practical methods and skills for individuals, teams, and companies to clarify and then achieve their hoped-for-future.

Much of her recent work has focused on organizational visioning and strategy, executive coaching, and management and leadership development. In these capacities she has served as consultant and advisor to the CEOs and top executives of a number of corporations, including MTV Networks, Rockwell Automation, Turner Broadcasting, GE, TJX, NBC Universal, Union Square Hospitality Group, and Cablevision Corporation.

She has been invited to share her insights about managing people and creating successful businesses by speaking to corporations, non-profit groups and national associations. Her books and learning guides have been translated into Spanish, Turkish, German, French, Russian and Chinese, and she has been quoted in a variety of national publications, including Glamour, Fortune and The New York Times. She is the author of Growing Great Employees: Turning Ordinary People into Extraordinary Performers(Portfolio, 2006) and Being Strategic: Plan for Success; Outthink Your Competitors; Stay Ahead of Change(St. Martin’s Press, May 2009), and the author and host of Being Strategic with Erika Andersen on Public Television.