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Thoughts on books, publicity, and the media from our Cave Henricks staff.
Five Things Authors Do that Journalists Love
If you’ve ever tried to do your own book publicity, you know that making a connection with a journalist – whether you have landed yourself an interview, a deskside meeting, or a simple “I’m interested, tell me more” – is hugely exciting. To make the most of it, you must temper the “THIS IS MY […]
Feed the Content Beast
There is no question that the Internet and the ensuing flood of media outlets that came with it has reshaped the media landscape as we once knew it. Big media has, in large part, given way to a new, democratized space where thousands of outlets are popping up and becoming an increasingly powerful force in […]
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