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Thoughts on books, publicity, and the media from our Cave Henricks staff.
Book Publicity FAQs for First-Time Authors
According to a report done by Bowker – the world’s leading provider of bibliographic information – over 1.5 million books were published in the year 2013 alone. And while that figure may seem outdated (we don’t have current statistics for the years 2014 and 2015 yet), I think it’s safe to assume that this number […]
Why PR is more stressful than neurosurgery
According to a recent study, Public Relations Executive ranked as the seventh most stressful job in America – above Electrical Engineer (that’s for my husband), Neurosurgeon and Senior Corporate Executive. In its most basic form, the job of a PR professional – or publicist – is to promote his or her client (a person, brand […]
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