- What’s a Platform and Why Do I Need One?
- Capitalizing on a great media placement
- What Book Is in Your Beach Bag?
- Survey Says…Six Tips for turning research into media coverage
- The Crazy Bookcase…Every Office Needs One
- When it comes to reviews
- Happy Holidays!
- What I’ve learned my first year on the job
- Take Your Child to a Bookstore Day – Tomorrow, December 1st!
- Books we’re Thankful For
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September 16, 2013
Authors in search of everything from a publishing deal to greater sales or more media attention are increasingly being told to “build a platform” – or create a stronger one. In theory, this strategy makes complete sense. The difficulty is…
July 29, 2013
As book publicists, we have the joy of working with authors and publishers to bring important books to widespread attention – chiefly through strategic media placements. These placements are typically the result of many months of planning and…
June 21, 2013
Today marks the official start of summer and the beginning of the season when sun and vacations conspire to make everyone feel a little liberated. Or at the very least, as though they can squeeze in some much needed downtime. As a devoted book…
February 1, 2013
Next week is a big week for the Cave Henricks team, ya’ll – we’re throwing a party! That’s right, the time has finally come to show off the new digs that we share with our partner, Shelton Interactive. It’s going to be fun night filled…
December 8, 2012
This fall marked my one year anniversary with Cave Henricks Communications, as well as my first year as a publicist. But before I began pitching books to the media, I was on the receiving end of the pitches. I worked at local newspapers and…
November 30, 2012
“The more you read, the more things you will know. The more that you learn, the more places you’ll go.” – Dr. Seuss, I Can Read With My Eyes Shut! I spent the year after I graduated college blissfully working at a small independent…